August 9, 2024 – New York, NY – The newly rebranded Aura Hotel Times Square has officially opened its doors, offering guests a revitalized luxury experience in the heart of Times Square. Formerly known as Hotel Mela, the property has undergone a comprehensive renovation, enhancing its offerings while adopting a new identity.
Located in the bustling center of Times Square, Aura Hotel provides an exceptional base for visitors eager to immerse themselves in the vibrant culture of New York City. With easy access to Broadway theaters, world-class dining, and premier shopping, the hotel positions itself as an ideal choice for travelers looking to explore the city’s dynamic energy.
David Adelipour, the hotel’s owner, expressed his excitement about the transformation, stating, "We’ve crafted a space that seamlessly blends modern sophistication with the vibrant energy of New York City, offering guests an oasis amidst the hustle and bustle of the city."
The extensive renovation has introduced a fresh, modern aesthetic throughout the property. The redesigned rooms feature contemporary furnishings, state-of-the-art technology, and stunning views of the cityscape. Guests will also enjoy luxurious amenities, including Molton Brown toiletries and Nespresso coffee machines. The lobby has been updated with contemporary art and comfortable seating, creating a welcoming atmosphere for all visitors.
In addition, Aura Hotel Times Square offers a 24/7 front desk service to ensure every guest enjoys a comfortable and premium stay.
Brian Sparacino, President and CEO of Rebel Hotel Company, which manages Aura Hotel, highlighted the significance of this transformation, saying, "This extensive transformation of the former Hotel Mela into a luxurious retreat amidst the vibrant energy of New York City. By blending elegance with prime location advantages, Aura Hotel offers an unparalleled experience for our guests."
For more information about Aura Hotel Times Square or to make reservations, visitors can go to www.aurahotelnyc.com. Additional details about Rebel Hotel Company are available at www.rebelhotelcompany.com.
